Pharma Market assessment
Always have a fresh, comprehensive and accurate view of your key biopharma markets
- Understand where your drugs are positioned in the treatment journey
- Know where to find untapped business opportunities
- Anticipate the new products coming into the market and their expected impact
- Comprehend the drivers and constraints in the market
- Identify the unmet needs
- 180+ indications in therapy areas including oncology, rare diseases, cardiovascular and more
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Market sizing and forecasting
Evaluate market opportunities and investments with increased accuracy and confidence
- Benchmark your forecasts against data on the total potential and addressable market
- Validate your investments using bottom-up forecasting
- Identify growth opportunities and understand how populations will change over time
- Track disease stages, sub-populations and treatment flow
- Estimate drug-treated populations with insights from therapeutic experts and primary market research
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Treatment dynamics and clinical journey
Identify opportunities to influence treatment choice and drive positive health outcomes
- Understand how patients are currently being treated and the factors driving physician’s prescribing behavior
- Gain a comprehensive view of the clinical, financial, attitudinal and informational aspects of key events along the patient journey
- Holistically view disease progression and physician interactions, including claims, EHR, primary market research and social intelligence
- 300M+ patients (over 3 years), with the ability to link multiple aspects of the patient care experience
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Product and launch planning
- Identify where your product is ideally positioned in the future market
- Determine your product’s value and how to drive maximum success through development and commercial activities
- Understand how to prioritize your portfolio with regards to commercial potential and risk
- Use data-driven planning for indication and geographic expansion
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Brand tracking and optimization
- Understand which physicians are prescribing your product, to whom, where and when
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Competitive intelligence
- Identify new competitors and monitor their pipeline
- Track the competitive landscape of a therapy area, target, or technology
- Forecast the potential success and approval timeline of competitor drugs
- Determine the companies that are highly active in a particular therapy area or drug class
- Gain insight into the key differences between patients receiving your drug versus competitor drugs
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Partner identification and deal making
- Conduct comprehensive due diligence
- View the average deal size for a drug with your mechanism of action and technology
- Understand deal structures and access contracts
- Create a short list of potential partners with experience in your therapy area
- Predict a potential deal size for your drug along all stages of development
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Generics and manufacturing
- Plan your product portfolio and easily target new portfolio candidates
- Identify experienced sources of API and plan a resilient supply chain
- Identify new partners and/or customers to grow your business
- Defend your market share and track competitors
- Understand loss of exclusivity and freedom to operate to be first-to-file
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