Engaging in trademark search for effective brand protection and enforcement strategies

Trademarks are valuable intellectual property assets in the global business economy. Access to global trademarks data has significantly increased in the last decade. Professionals, including attorneys, often conduct in-depth trademark searches to support the organization’s intellectual property strategy.

This webinar will shed light on:

• TM go365™ – how to apply a brand new approach to visual trademarking with our advanced image recognition technology
• Researching court decisions to assess the chances of success and inform arguments
• How trademark case data can reveal valuable competitive insights
• Best practice to building strong brand strategies